20th-Century Fashion. 100 Years of Apparel Ads (Hardcover) | Arts Book

20th-Century Fashion. 100 Years of Apparel Ads

• Format: Hardcover
• Language: English

Keywords: arts, fashion-beauty, fashion

Book details

• Author: Alison A. Nieder, Edited by Jim Heimann
• Publisher: TASCHEN
• Format: Hardcover
• Pages: 592
• Publication date: 4/4/2016
• ISBN: 9783836522793

Synopsis

20th-Century Fashion. 100 Years of Apparel Ads (Hardcover) | Arts Book by Alison A. Nieder, Edited by Jim Heimann is a hardcover book from TASCHEN. 20th-Century Fashion. 100 Years of Apparel Ads: 100 Years of Apparel Ads (Multilingual edition) In this illustrated fashion story, 400 fashion advertisements from the Jim Heimann Collection trace not only the changing trends and silhouettes of the 20th century but also the evolution in their marketing, as fashion developed from an exclusive Parisian salon business into today’s global mega-indu... The 20th century saw fashion evolve from an exclusive Parisian salon business catering for the wealthy elite into a global industry employing millions, with new trends whisked into stores before the last model has even left the catwalk. Along the way, the signature silhouettes of each era evolved beyond recognition. For women, House of Worth crinolines gave way to Vionnet’s bias-cut gowns, Dior’s New Look to Quant’s Chelsea Look, Halston’s white suit to Frankie B.’s low-rise jeans.